BabyBjörn is now launching Baby Carrier Move, which is designed for parents with an active, social lifestyle who want to take their baby with them from day one. The baby carrier has built-in back support and a waist belt that distributes weight away from the shoulders, as young babies grow heavier surprisingly quickly! Many babies love being carried in a baby carrier, and so their parents need to be able to baby wear comfortably for long periods.
The baby carrier’s thin, flexible 3D mesh fabric ensures that a newborn baby is sitting in a perfect position and the size of the baby carrier can be adjusted as the baby grows. The soft fabric hugs the baby’s back, legs and hips, and provides good support. For the first five months, the baby is carried facing inwards and then, as the baby and their interest in the world around them grows, parents have the option of carrying their baby facing outwards. The baby carrier is fully adjustable.
Baby Carrier Move has a two-part design, making it easy to put on and take off – perfect if you want to lift out your baby quickly on a bus or in a crowded coffee shop. It also makes it simple to lift out a sleeping baby without waking them.
Thirty million babies have been carried in a BabyBjörn Baby Carrier since inagural carrier– Close to Heart – was launched way back in 1973. The company, which was originally founded in 1961, strives to continually develop and simplify its baby carriers to be able to offer parents a range of products that suit their family lifestyle. It’s important that a baby carrier adapts easily to the baby’s size as they grow.
“We have tested Baby Carrier Move with a large number of test families in their home environments and on long walks over a long period in order to make sure that it’s comfortable for both parents and babies. My little son has taken an active role in product development and has been carried around in many prototypes,”
BabyBjörn’s Josefin Kleremo, project manager for Baby Carrier Move.
Move is available online and in stores from October 2019 after its launch at the Kind & Jugend trade fair held in Germany.
The Move will also be available in Sage green, Grey and Anthracite. Recommended Retail Price: £119.99!